Next to a good parking spot and ways to get an extra 5 minutes of sleep in the morning, how to market a business has to be right up there in the list of popular topics. Whether your business is online or strictly brick and mortar, you probably find yourself struggling to come up with ideas on how to market your business. Ironically, most of us are great at looking at someone else’s business and coming up with all kinds of ideas for them.
So with that thought in mind, I thought I’d select a business and use it as a foundation for extrapolating some simple marketing ideas, both based on the business itself and on what it is or could be doing. Hopefully this gives these ideas a bit of real world grounding. Continue reading “5 Simple Marketing Ideas Learned From Lands’ End Business Outfitters”