Client SERPs Rankings
Identity Developments handles many clients that lead their industries in quality and reputation. They too have found that that isn't always enough to rank at the top of search engine results pages against millions of competing pages.
Along with developing sites that are structurally better for search engines to spider and index, active efforts have been undertaken on client projects to improve their rankings. Gaining first page listings in Google, Yahoo! and MSN, let alone in the top spots, can provide a dramatic impact and exposure to a client's website.
More than smoke and mirrors, and flash-in-the-pan results, Identity Developments' clients historically hold strong ranking positions over time for key target keywords. This last part is especially important. While everyone wants to rank high for their company name, which is important and good, ranking high for searches that relate to the products and services you offer, the needs, wants & problems of your target audience is far more important.
Here are some rankings held by Identity Developments' clients (Note that rankings are only shown for the top 30 positions):
| Keyword Phrase | Google Position | Yahoo! Position | MSN Position |
|---|---|---|---|
| dance studio posters | 1 | 1 | 1 |
| teaching ballet posters | 4 | 2 | 6 |
| posters dance studio | 4 | 1 | 1 |
| posters dance instuctors | 7 | 1 | 1 |
| instructional dance posters | - | 1 | 3 |
| releve | - | 5 | 4 |
| releve dance posters | - | 1 | - |
| dance posters | - | 2 | - |
| dance teacher posters | - | 1 | 1 |
* Results from 11/29/06.
| Keyword Phrase | Google Position | Yahoo! Position | MSN Position |
|---|---|---|---|
| styling food | 2 | 2 | 1 |
| food styling madison | 7 | 1 | 1 |
| food stylist madison | 7 | 1 | 4 |
| wisconsin food styling | - | 1 | 1 |
| wisconsin food stylist | - | 1 | 1 |
| food stylist wisconsin | - | 1 | 3 |
| food styling wisconsin | - | 1 | - |
* Results from 11/29/06.
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Identity Developments came through for us in a pinch. I had a major project come up almost overnight and one call to Identity Developments and I knew we could make our deadline. We had a new domain and SEO based site ready in less than a week! Most importantly, it was well thought-out and easy to use for our target audience. I can't thank you enough!
DeAnne Boegli National Public Relations Manager
TDS
